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The open community of the people building the agentic web. Open standards, open work streams, and a public map of members. Also the applicant for the proposed .agent top-level domain, pending ICANN approval. Operated by Open Agent Registry, Inc.

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© 2026 Open Agent Registry, Inc. · .agent is a proposed TLD, pending ICANN approval.
EN·v2026.04
Map·Attio
Attio

Attio

Customer relationship magic.

See the posterShareable periodic grid→
Member since
2026
Location
London, England
Founded
2019

Links

  • attio.com
  • GitHub
  • LinkedIn
  • @attio
  • Docs
Role in the agent ecosystem
Agent-PoweredGrowth-Stage Startup

Attio operates at the data and application layers of the agent stack, providing an AI-native CRM designed to serve as a structured memory and action layer for Go-To-Market (GTM) workflows. Unlike traditional CRMs built on rigid schemas, Attio utilizes a composable data model and a low-latency architecture that allows autonomous agents to programmatically access and update product, billing, and communication data. By supporting the Model Context Protocol (MCP), Attio enables developers to connect large language models directly to customer data, facilitating the deployment of agents that can perform complex sales and support tasks with real-time context.

For developers and organizations building agents, Attio serves as a central hub where agents can retrieve information and execute actions through a robust API and App SDK. The platform is pushing for a shift toward "systems of action," where the CRM is no longer just a static record but a high-performance environment for agentic automation. This focus on interoperability and developer tools matters to those seeking to move beyond simple chat interfaces to autonomous workflows, such as lead routing and prospect evaluation, that require deep integration with a company's underlying data.

About

Attio

  • Vision: Attio is architecting an AI-native, radically flexible CRM platform designed from the ground up to support modern Go-To-Market (GTM) motions. Their strategic objective is to replace rigid legacy systems with a highly composable data layer that seamlessly synchronizes product, billing, and interaction data, acting as a real-time system of action for modern digital enterprises.
  • The Competitive Edge: The platform's 'secret sauce' lies in its high-performance architecture, delivering sub-50ms latency and an adaptable data model that mirrors a business's unique structure rather than forcing conformity to rigid schemas. By natively integrating sophisticated AI—such as 'Ask Attio' and autonomous AI agents—alongside developer-first tools like MCP servers and a robust App SDK, Attio eliminates the friction of siloed operations and brittle workflows.
  • Operational Mechanics: Users unify communication channels, data warehouses, and billing tools into a centralized hub. Information flows into highly customizable 'Objects' where intelligent workflows automate critical events—from routing new leads based on real-time enrichment to deploying AI for deep prospect evaluation. Interaction is facilitated through a refined web interface or programmatically via a comprehensive API and webhook ecosystem.
  • Corporate Profile: Founded in 2019 and headquartered in London, Attio fosters a global, remote-friendly culture with active hubs across Europe and the US. Backed by premier institutional investors, they secured a $52M Series B in late 2025 led by Google Ventures (GV), with Michael McBride joining their board, signaling strong momentum and institutional confidence.
  • Target Audience: Built for GTM Builders, Sales Operations, and Revenue Leaders at high-growth B2B SaaS companies. It caters specifically to technical operators and developers who require a bespoke data architecture without the overhead of building from scratch.
  • Strategic Positioning: Attio is a definitive 'Disruptor' in the CRM landscape. By targeting the modern technical operator, it aggressively challenges incumbents like Salesforce and HubSpot, bridging the gap between traditional record-keeping and highly customized operational intelligence.
  • Key Strengths:
    • Performance: Exceptional sub-50ms latency for querying and sorting millions of records.
    • Extensibility: A developer-centric ecosystem featuring native MCP server support, React-data-list libraries, and an advanced App SDK.
    • Intelligence: Embedded, context-aware AI capabilities designed for lead routing, scoring, and automated data extraction.
    • Flexibility: An unopinionated data model supporting fully custom objects and complex relational dependencies.
    • Security: A robust data security posture with SOC 2 and ISO compliance, trusted by high-growth industry leaders like Snackpass.
Products
#01

Attio

Attio is the AI CRM for GTM.

Open source on GitHub
Hiring

Attio is hiring.

View openings →
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