# Iterative: Architecting the Future of Southeast Asian Tech

### The Vision

Iterative is the preeminent Singapore-based venture capital firm and startup accelerator dedicated exclusively to the Southeast Asian tech ecosystem. Widely recognized as the "Y Combinator of Southeast Asia," Iterative’s mission is to systematically elevate the region's startup landscape by deploying significant capital and high-touch operational mentorship through structured bi-annual batch programs.

### The Core Thesis: Operator Empathy

The fundamental philosophy driving Iterative is the belief that Southeast Asian founders deserve a more structured, operator-led support system. Iterative's "secret sauce" is rooted in profound operator empathy. The partners are not mere financiers; they are seasoned entrepreneurs who have built startups from the ground up—navigating the grueling realities of early-stage venture building before achieving massive scale and successful exits. By combining hands-on, candid guidance with a robust network of over 200 founders, Iterative drastically reduces the friction of product validation, initial growth, and fundraising in emerging markets.

### The Methodology

Iterative delivers value through a highly disciplined 12-week accelerator program:

• Strategic Investment: Accepted startups receive an initial investment ranging from US$150,000 to US$500,000.
• Lead Partner Mentorship: Each startup is paired with a lead partner who takes direct responsibility for their strategic progress and operational health.
• The Execution Phase: Founders engage in deep-dive problem-solving sessions and leverage the *Iterative Startup Academy* to refine their business models and go-to-market strategies.
• Fundraising & Network: The program culminates in Demo Day, connecting startups to an extensive global investor network. This frequently leads to multi-million dollar follow-on rounds shortly after graduation.

### The Pedigree

Founded in 2018 and headquartered in Singapore, Iterative was established by Silicon Valley veterans Brian Ma and Hsu Ken Ooi.

• Brian Ma: Co-founder and former CEO of Divvy Homes (backed by a16z and GIC), early Product Manager at Zillow, and founder of Decide.com (acquired by eBay).